Javier Puig
Javier has a wealth of experience helping organizations navigate change by guiding them through a strategic creative process that stimulates dialog, clarifies purpose and accelerates positive impact through design.
He builds real relationships with clients and plays a key role in developing results-focused business and communication strategies, that consistently enhance customer experiences and drive brand and market position improvements.
An award-winning creative who straddles cultures and feels at home in more than one place, Javier has worked with a wide range of clients in a variety of verticals and geographies using the power of storytelling to bring people together, ignite growth and facilitate transformation.
Iain Ferguson
Iain is a seasoned creative who has been practising in the UK and North America for 35 years. With a grounding in editorial journalism and classic long-form storytelling, Iain has extensive expertise in advertising, scriptwriting and content marketing across many industry sectors.
He collaborates regularly with Persona to build compelling brand narratives across traditional and digital platforms. He is a graduate of the University of Edinburgh in English and Philosophy, and is a keen amateur guitarist and music maker.
Peter Desmet
Peter has 25+ years of professional experience as a designer and practicing artist. Meticulous attention to the craft of typography and a rigorous approach to the technical and aesthetic aspects of form, colour and design, are all qualities that explain why clients value their relationship with Peter.
He holds a Bachelor of Arts degree in Fine Art from Johannesburg, South Africa, and a Master of Arts degree and Diploma in Graphic Design from Lausanne, Switzerland.
Peter collaborates with Persona on an as-need basis on projects that require the production of on-brand, cohesive and effective creative assets. Peter brings his depth and breadth of experience to bear on every single project he touches.
